Showing posts from February, 2013

The great Parsis of India - What do they have that other minorities don't?

"Keep India clean." As I heard these words, I looked up. In the park, a Parsi gentleman was telling his 3 year old who had let go of a biscuit packet by mistake. As I saw the gentleman earnestly instruct his kiddo to  pick up the biscuit packet and throw it in the dustbin, I marvelled at this unique minority in India. The Parsis, believers of the Zoroastrian faith... the super achievers and the architects of modern India. 
Since they fled the Iranian invasion in the 7th century and arrived in Gujarat, there has been one simple Parsi tradition: Pick up a field of work and in that field be the best in the world

On their arrival they had promised the King in Gujarat to be like the sugar in the milk. Since then, they've not only been the sugar in the milk called India, but metaphorically speaking, its cream too. Mahatma Gandhi noted about the Parsis: " numbers below contempt ... but in charity and philanthropy, unequalled and unsurpassed." At 0.0058% of Indian…

The enigma called YOYO Honey Singh - what makes him so successful?

The PhenomenonAs I was adjusting my hair looking in the mirror in a wash-room in a mall in Pune, I heard "Inna wi na dope shope maareya karo." The housekeeper was singing along with the speaker of his cellphone. In the middle of a no non-marathis and marathi pride wave. the housekeeper's mind infiltrated by non-marathi beats and lyrics. Just like millions of other non Punjabis in places such as Bombay, Bangalore, Ahmedabad, he also couldn't help but take involuntary Punjabi lessons from YOYO Honey Singh.... This housekeeper wasn't an isolated non-Punjabi singing Honey Singh's songs.
YOYO Honey Singh is everywhere: 
Channel V prime time2 out of the 10 most viewed videos on YouTube in 2012Record INR 70 lakhs for one Bollywood song (Mastaan), Most successful Punjabi Album of all time (International Villager)Collaboration with legends like Sardool Sikandar and Anurag Kashyap.He had a Hollywood offer that he refused due to the tight deadline: Die Hard 5YOYO Honey Si…